Ritu Sethi is the Chairperson of Craft Revival Trust and the Managing Editor of Asia-InCh, the principal online encyclopedia on the intangible cultural heritage of traditional arts, crafts, textiles and its practitioners in South Asia.

Sethi serves as an advisory board member of the ICH Committee (ABICHU), Ministry of Culture, Government of India besides being a member of policy groups constituted by the Government on intangible culture, handlooms and crafts. She is on the advisory board of UNESCO Cat II centers in both Japan (IRCI) and the China (CRIHAP); on the INTACH Heritage craft and community division; CII Task Force on Art and Culture,  besides several other institutions.

Sethi served for four terms on the Consultative Body of examiners for the Nomination to the Urgent Safe Guarding List of World Intangible Cultural Heritage, UNESCO; in her last term she was the Chairperson of the Consultative Body. Sethi served as member of High Powered Panel of Experts for the Development of Handlooms, Planning Commission, and on the Steering Committee for Handicrafts and Handlooms for the development of the 12^th 5 Year Plan, Planning Commission, Government of India. Sethi served as a Consultant to UNESCO on Post Disaster Need Assessment on ICH. She has held positions that included being a Board Member of the Indira Gandhi Rashtriya Manav Sanghrahalaya IGRMS/ National Museum of Humankind, Bhopal; and Executive Committee Member, Center for Cultural Resource and Training (CCRT), Ministry of Culture;Executive Committee Member, Miranda House, Delhi University, and several other institutions.

She has edited and written several publications including ‘Designers Meet Artisans – A practical guide – (translated into Spanish and French); ‘Embroidering Futures: Repurposing the Kantha’, Pub.: India Foundation of the Arts; ‘Painters, Poets, Performers: The Patuas of Bengal’ Pub.: India Foundation of the Arts besides her essays in national and international publications. In addition she writes a column in the Sunday edition of the Deccan Herald newspaper.

Sethi has organized regular seminars on heritage, culture, tradition and sustainability for more than a decade and spoken at forums in India and internationally.